When I was growing up in rural Louisiana in there were 5 things I could always count on every month: rain, humidity, mosquitoes, MaMa’s southern fried chicken and a visit by “the Watkins man.” The Watkins man always arrived with a friendly smile, a new Boudreaux joke for my grandfather and a small suitcase filled with samples of Watkins products and a money back guarantee for every product.
My grandfather didn’t drive and rarely rode into town (10 miles away) with my mom and dad to buy anything. When he did, it was usually to buy feed, seed, fishing or hunting equipment. But if every needed something the Watkins man sold he would always hold off and wait to placing his order on our Watkins Associate’s next visit.
My favorite Watkins products growing up represented the building blocks of Watkins, the original products the company was founded upon back in 1868. I’m speaking of red liniment, Petro-Carbo Salve, Watkins Cinnamon and 명품레플리카 their world famous, double-extract vanilla. My grandfather swore by his Petro-Carbo Salve and never failed to put it on every cut, scrape, bite, burn or splinter wound I endured growing up. He claimed the miracle salve would cure the dead, and given all the ailments I saw it cure in my own family I never doubted him.
Despite my fond affection for Watkins products, I never dreamed of one day becoming a Watkins Associate myself. But after 11 years of building successful Internet marketing enterprises that required me inventing and creating new products of my own, something that was always very time consuming, the thought occurred to me one day that I needed great products that I don’t have to build or create myself. I had a theory that my online marketing methods and techniques were solid enough that I could successfully sell products that are traditionally thought of as “direct sales products” to consumers online, from the comfort of my home. All I needed was the right company with the right products, and that is where Watkins Incorporated came into the picture.
Watkins has 350 different products, all what I call “personal home products.” From cleaning products, gourmet spices, food flavorings and extracts, to first aid, healthcare and beauty products, the company offers something that every consumer can use in the home daily. Founded 140 years ago and the originator of the first-ever moneyback guarantee, Watkins has an impeccable reputation and is known to treat its associates like kings.
Despite all these great qualities and Watkins products throughout my household, the answer to “where I was going to find products to sell online did not come to me quickly. As my grandfather would have said, “If it were a snake it would have bit you.” Truly, I could not see the forest for the trees. Instead, I researched the Internet for several months trying to find the right company with the right products. It was only after a trip to the medicine cabinet one day to get some red liniment to treat a strained back that the thought occurred to me, “now this is a product I believe in and would have no problem in selling.”
Curiosity got the best of me and it wasn’t 2 minutes later I was searching the Watkins website to see just how many products they had and what they were up to online. During that search process I looked for successful Watkins associates and discovered the Summit Group, an elite group of Watkins associates that offer tremendous training and educational resources for any associates in their group (or downline). It was then and there that I not only wanted to join Watkins as a new associate, but I also wanted to join as a member of the Summit Group so that I could offer the same training and education to associates I recruit.
Since joining Watkins I have tested my online marketing and sales techniques and confirmed that (1) yes, one can operate a direct sales company online, (2) it is not necessary to sell door-to-door to be successful and (3) you can also recruit new members solely through downline methods. I am proving daily that one can sell products online exclusively and build sales organizations exclusively through online marketing methods.
From my own learning experience, there are seven steps I feel everyone should take when considering building a direct sales business online:
Always choose a company to represent that has a solid reputation and has been in business for a long time.
Always choose a company that has a broad product line. Too many direct marketing companies try to exist on just one product, or one small line of products, and end up going bankrupt when their product is no longer a fad or the latest craze.
Always choose a company that will stand behind their products with a solid moneyback guarantee.
Never try to sell a product that you haven’t tried or don’t use yourself. It’s always easier to sell products you believe in.Never sign up with a company that provides little or no training
Always make sure your sponsor will be willing to “teach you the ropes” and guide you along the way if you choose to sign up with his company.
Success breeds success. If someone representing a direct sales company already has a method and system that works, this is the person you want to sign up under, the person you want sponsoring you. Don’t make the mistake people do too often and sign up under a friend or relative that just joined the company.
Personally, I couldn’t be happier with Watkins or the Summit Group. Combining my own knowledge of Internet marketing with the Summit Group’s proven training system has proven to me that one can build a highly successful and financially rewarding direct sales business online. Although I still have a nostalgic feeling regarding my childhood days in rural Louisiana and our monthly visits by the Watkins man, I’m having the fun of my life entering people’s homes and selling them Watkins products through an electronic doorway, rather than home’s doorway.
Watkins makes the process very easy, providing me a website, complete with shopping cart, to direct all my web traffic to. Now how’s that for progress and demonstration that a 140-year old company was able to stay in touch with the times and is always willing to hear new ideas from associates like me on how to improve the online buying experience for today’s tech-savvy consumer.